SF Studios invests in the popular children’s IP Arne Alligator

14 October 2021

SF Studios has reached an agreement to invest in the IP of the well-known Nordic children’s character Arne Alligator, that is available to the audience through animated content, music streaming, live shows and merchandise. Arne Alligator videos are among the most popular children’s content in the Nordics with more than 150 million Youtube views and over 20 million streams on Spotify. The investment is part of SF Studios’ strategy to grow within internationally scalable IPs and curate content for broad distribution.

The next planned step for Arne Alligator is to produce an animated TV series for international distribution.

“We are very happy to join forces with creator Marcus Granberg and entrepreneur Anton Molander and grow the content creation and geographical reach for Arne Alligator for children. I am truly impressed with how Arne Alligator has grown to become such a popular Nordic children’s brand on Youtube and look forward to taking Arne Alligator to the next level with his own TV series. We are strategically committed to growing our acquisitions and library rights and establishing strong licensing relationships where we see potential to expand the underlying IP rights. Arne Alligator is a perfect match and we look forward to develop this successful IP even further”, says Fredrik Warstedt, EVP Acquisition & Licensing at SF Studios.

The collaboration marks an exciting new chapter for Arne Alligator.

“I am thrilled to get the opportunity to work with such dedicated professionals. With this team I am convinced that Arne Alligator will keep spreading joy, making even more children and families happy in the future", says creator Marcus Granberg.

The investment is part of SF Studios’ strategy to be a leading distributor in the Nordics offering a wide range of content and IPs to a growing global market.

For more information, please contact:
Fredrik Warstedt, EVP Acquisition & Licensing, SF Studios, fredrik.warstedt@sfstudios.se, +46 73 618 27 48
Malin Strihagen, VP Brand & Communications, SF Studios, malin.strihagen@sfstudios.se,+46 70 780 39 35

About SF Studios
SF Studios, established in 1919, is one of the world’s oldest film companies. Today SF Studios is the leading film studio in the Nordic region with its headquarters in Stockholm, Sweden and offices in Oslo, Copenhagen, Helsinki and London. The company is producing and distributing feature films and TV series as well as providing the streaming service SF Anytime. SF Studios is part of the leading Nordic media company Bonnier.