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SF Anytime acquires the Danish streaming service Blockbuster

7 March 2023

SF Anytime acquires Blockbuster

Today it was announced that the Swedish streaming service SF Anytime, owned by SF Studios, has acquired the Danish streaming service Blockbuster from Nuuday. By acquiring the right to use the Blockbuster brand and all customer relationships, SF Anytime creates a leading Nordic platform for digital rental and purchase of films to consumers. The two businesses will continue to operate under their own brands and their customers will experience an aligned and even broader content offering.

”We are excited and proud to acquire the leading Danish streaming service Blockbuster and integrate their service into our business. The two businesses complement each other very well as SF Anytime has its strength in Sweden while Blockbuster's focus is on the Danish market. Our combined experience and offering create a better service for millions of households across the Nordics”, says Michael Holmberg, Managing Director of SF Anytime.

With this deal SF Anytime achieves a strengthened position in the Danish and Nordic market. SF Anytime acquires the right to use the Blockbuster brand and takes over all customer relationships across the Nordic region.

"Blockbuster has undergone strong business development under our ownership, and we are proud to be able to hand over a Danish market leader in the digital rental and purchase of films to SF Anytime, which we are convinced is a better long-term strategic owner of Blockbuster", says Jens Grønlund, Executive Vice President at Nuuday.

SF Anytime has distribution deals with all major film studios and most of the local distributors, offering the largest library of content in the Nordics, an offering that also Blockbusters customers will benefit from. Both SF Anytime and Blockbuster are available through their own digital direct-to-consumer platforms. SF Anytime is also distributed through leading TV-operators in the Nordics and will through the acquisition of Blockbuster take over the distribution via the Danish TV-operator YouSee.

With this acquistion, we will continue to focus on the digital rental and purchase market in the Nordics and become a stronger streaming service with more resources to manage and market the industry’s largest catalogue of local and international content. The acquisition will also strengthen our relationship with leading international film studios and IT partners and enable us to offer our over one million customers with the best film and TV content”, says Michael Holmberg.

For more information, please contact:
Michael Holmberg, Managing Director SF Anytime, michael.holmberg@sfanytime.com, +46 72 441 64 66
Malin Strihagen, Vice President Brand & Communications, malin.strihagen@sfstudios.se, +46 70 780 39 35

About SF Studios
SF Studios, established in 1919, is one of the world’s oldest film companies. Today, SF Studios is the leading film studio in the Nordic region with its headquarters in Stockholm, Sweden and offices in Oslo, Copenhagen, Helsinki and London. The company is producing and distributing feature films and TV series as well as providing the streaming service SF Anytime. SF Studios is part of the leading Nordic media company Bonnier.

About SF Anytime
SF Anytime, founded in 2002, is the leading video on demand service (rent and buy) in the Nordic and Baltic region. SF Anytime’s service is available both through its direct-to-consumer platform www.sfanytime.com and leading TV operators and offering everything from the latest Hollywood blockbusters to arthouse films and TV series. SF Anytime is a part of SF Studios that is owned by the leading Nordic media company Bonnier.

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